Save the Children – I salute you

This is tough. Brave, hard-hitting, honest, heartbreaking, direct, emotional. A powerful authentic story. Controversial but required. A rallying call. A solution. This is the sort of ad that floors you. […]

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5 fundraising data sins

Is data boring? For some, probably not. For most, absolutely. But one of the key reasons it gets a bad press is because people don’t know the difference between data […]

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