Why we need to learn how to pitch in fundraising
I saw a session once at a conference once upon a time where people tried to pitch, in that way in our head we all think of as a pitch […]
Category Archives: Psychology
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Remember a charity and its global legacy
When Remember a Charity was born, the founders took a leap of faith. With no immediate return they could see that working together, there was a chance that a campaign might […]
10 must do’s for middle managers
Middle managers. Salt of the earth. Engines for action. Guardians of delivery. Middle managers need love and attention if they are to do what needs to be done to make […]
The 9 motivators for fundraising
As we find the way forward in fundraising we need to remember the past and present. Motivation. The core of human achievement and where we must always be. There is […]
10 emotional connections for legacy fundraising
There is an essential logic in fundraising. Hearts, minds and cash. The mantra for this is no gift is made without emotion to drive it. The moment you connect. A […]
Stories are the currency for legacy giving
At the heart of every legacy gift is always a story. It’s a currency that runs strong and is rarely devalued. Sometimes visible, most often not. Sometimes shared, sometimes celebrated. […]
Having my heart broken at Starbucks
Having my heartbroken at Starbucks… Drinking a latte, overlooking the platform in Starbucks at Paddington. Watching the bustle of travel and journeys that we make, we rarely get an insight into […]
Political or emotional correctness? … what we need is relational correctness
Political Correctness still seems to raise a few headlines whenever it enters our world. Required medicine and correction for some, George Orwell 1984 and newspeak for others. In her TED talk above, Sally Kohn, shared what […]
10 Relationship Fundraising principles from the past
Sometimes in adversity, good things can flow to greet you. Very often, the inspiration for that good comes from the past. A comforting place, when it was what it was […]
10 saviours of the fundraising sector
After much soul-searching in the fundraising sector in the last few months, and much anguish about the future and direction of travel, I have compiled a powerful list of 10 […]